Never Before Heard Research on Social Media, Mobile, Cross Platform, and More

Featuring 40 innovative research papers

The ARF White Paper: Digital & Social Media in the Purchase Decision Process

Now Available! This paper explores changes in the purchase process for consumer goods brought about by digital and social media.

Featuring 40 innovative research papers

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posted: April 30, 2013

posted: March 18, 2013

Laura Desmond, CEO, Starcom MediaVest Group

Tips From The Jury Room - How To Win A Media Lion

Interview with New CEO ClearChannel Bob Pittman

Is Bob Pittman Radio's $3 Billion Man?

May 20 Event: Audience Measurement 8.0 - Advance Registration Deadline

May 21 Webcast: Demystifying Panel Communities

May 21 Forum: Effective Tablet Advertising

May 22 Webcast: Analyzing Social Media Conversations: Can analysis of Twitter conversations tell whether your ad campaign is effective?

Jun 10-11 Event: Audience Measurement 8.0

Jul 02-30 Event: Audience Measurement Plus 8.0