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ARF Young Pros Insights Workshop Presented By Drumcircle - SOLD OUT!

THIS EVENT IS SOLD OUT!

Large organizations are seeking insights and creating entire departments devoted to identifying them. Yet, few companies have taken the time to create a shared definition of insights—much less understand the deeper, neurological process from which meaningful insights emerge. In this two-hour, interactive workshop, we will weave together nuggets of information, specific exercises, and group wisdom to reach a deliberate and shared understanding of:

  • What an insight is
  • Where an insight comes from
  • What an insight can do for an organization
  • Tools for deliberately creating insights

The session will be led by Anne Manning, a founding partner of Drumcircle. Drumcircle is a research and strategy firm that helps organizations identify meaningful insights by understanding what’s in people’s hearts (first) and minds (second). The company’s work drives organizational branding, positioning, communication strategies, and innovation.

Presented by:
Anne Manning – Founding Partner, Drumcircle

Anne brings over 30 years of experience in marketing and market research. She has worked for leading advertising agencies in account management and has owned her own research and consulting firm. Her clients cover the spectrum of big name brands, from Campbell Soup and Fidelity Investments to Boston’s Children’s Hospital and Sesame Street. She has a master’s degree in creativity and change leadership from Buffalo State College and is trained in the Osborne/Parnes creativity methodology.

When:
Thursday, August 9, 2012
5:30–6:30pm: Wine/beer, hors d’oeuvres, networking
6:30–8:30pm: Insights workshop

Where:
AOL
770 Broadway, 6th Floor (at 9th Street)
New York, NY 10003

Cost:
FREE for ARF members
$25 if your company is not a member of the ARF

THIS EVENT IS SOLD OUT!

 

Overview

ARF Young Pros Insights Workshop Presented By Drumcircle - SOLD OUT!
August 9, 2012

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