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If you and your research partners take the ARF Online Quality Enhancement Process (QeP) Workshop ... you will be.
"The QEP workshop provided a very helpful combination of relevant research and actionable advice that can be easily incorporated when talking to potential research providers."
Marlene Mrakovcic – Director, Connections Research & Analytics, MediaVest
Join over 30 companies who have so far participated in the Pilot Study or a Workshop. If you missed our previous workshop, join us for our next on October 22.

The ARF's Quality Enhancement Process (QeP) provides a clear, consistent, collaborative approach to improving online data quality.
8:30–9:00am
Continental breakfast
9:00am–12:30pm
Introduction Part 1
Foundations of Quality: Research Results Review
What is the ARF QeP?
General instructions for working with, evaluating, and maximizing the value of the QeP
12:30–1:00pm
Lunch
1:00pm–4:30pm
Introduction Part 2
The panel level template
The sample/study level template
The response quality template
Evaluation of the QeP
Maximizing the value of the QeP templates
For more information on QeP Workshops, please contact Cassandra Bates at Cassandra@thearf.org
For more information on registration, please contact Zena Pagán at Zena@thearf.org
The ARF Quality Enhancement Workshop is a fully accredited continuing education course by the MRA’s Professional Researcher Certification program. For those desiring professional credit, the ARF will submit proof of attendance at the workshop to the program administrator.
www.mra-net.org/prc