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Members, News Media and Partner Marketers, please visit our brand page to download ARF logos and banners.
ARF Logos & Banners »
The answer is "yes" according to a Nielsen/Facebook study. Nielsen studied more than 125 Facebook ad campaigns and concluded that:
...earned media and social advocacy made Facebook users more likely to notice ads, absorb their content and make purchases."
And just how well did the combination work?
A veritable “who’s who” of industry leaders have been elected to the Advertising Research Foundation (ARF) Board of Directors.
Meet the Board of Directors »
The ARF is host to many events and you are often able to meet our staff in person when you attend our meetings, workshops and conferences.
Meet the Staff »
"The level of activities at the ARF is at an all time high. Bob and the entire team are doing a fabulous job. In my seven years of association with ARF, I have never seen so much enthusiasm and clarity."
Stan Sthanunathan - VP of Knowledge and Insights, The Coca-Cola Company