echo "custom header code goes in here"; ?>
Members, News Media and Partner Marketers, please visit our brand page to download ARF logos and banners.
ARF Logos & Banners »
Coreen McGann, who led Kraft’s beverage consumer insights and strategy team for the past four years, has joined the Advertising Research Foundation’s research team (ARF) as executive vice president of advertising effectiveness.
McGann has worked for Kraft for 13 years. Latterly she oversaw research for brands such as Maxwell House, Capri Sun and Kool-Aid and before that led the shopper and innovation insights teams.
A veritable “who’s who” of industry leaders have been elected to the Advertising Research Foundation's Board of Directors.
Meet the Board of Directors »
See who is hard at work behind the scenes of ARF's conferences, member events, and research initiatives.
Meet the staff »