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The Advertising Research Foundation Launches Career Center for the Research, Advertising and Marketing Industries

March 23, 2009

New York, NY – March 24, 2009

In response to increased demands by employers and recruiters for highly qualified research, advertising and marketing professionals as job candidates, and to better assist jobseekers who turn to the Advertising Research Foundation (ARF) for guidance, the ARF has announced the launch of its new Career Center.

“Our members tell us they’re looking to hire quality people with the skills, temperament and guts to handle today’s work and be effective in this uncertain, changing world. As bleak as the economy appears to many people, the fact is that great companies are hiring, and they look to the ARF community as the place for extraordinary people,” said Bob Barocci, the ARF’s President & CEO.

By visiting, employers and recruiters can utilize the ARF Career Center to reach the largest audience of research, advertising and marketing professionals, including members of the ARF. The ARF Career Center forms part of the Marketing Career Network (MCN), an association alliance of more than 100,000 research, advertising, marketing and sales professionals.

“The ARF Career Center should make job advertising – and job seeking – more targeted, more time-efficient, and more effective,” Barocci said.

The ARF Career Center will focus on the new jobs, responsibilities and skills necessary to drive the success of companies and the future of research, as well as provide information to employers and jobseekers on research trends and updates on the current employment climate within the industry.

Advantages to employers using the ARF Career Center include:

  • Targeted advertising exposure – Job listings will be seen by an exclusive audience of research, advertising and marketing industry professionals.
  • Easy online job management – Employers can enter job descriptions, check the status of postings, edit information, renew or discontinue postings and make payments online.
  • Resume searching access – With a paid job listing, search the database of resumes and proactively contact candidates; use an automatic notification system to receive email when new resumes match your criteria.
  • Build company awareness among qualified professionals – Along with each job posting, employers can provide information about their company and links to their website.
  • Competitive pricing – Employers can benefit from the new ARF Career Center for minimal cost and ARF Members receive a significant discount.

For research, advertising and marketing industry professionals, ARF Career Center offers:

  • Job search control – Job searching is easy and listings are specific to the research, advertising and marketing industry. Industry professionals can submit resumes electronically to employers.
  • Resume posting – Job seekers can choose to make their resume available to employers and may also keep their identity confidential. Participants will receive an email from interested companies so they can decide which companies to contact.
  • Automatic Job Notification – Job seekers can save their job search criteria and be notified by email of new listings that match their specifications and link right to the jobs and apply online.

We want to help companies and people make the right matches, as often as they need, over time and career,” said the ARF’s Joel Rubinson, Chief Research Officer at the ARF. 

Media Contact
Advertising Research Foundation 
Barry Schwartz
212-677-8700 Ext 18

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