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Marketing Accountability Partnership

The Marketing Accountability Foundation (MAF) is the independent, private sector, self-governing organization authorized by its membership constituency to: establish & improve marketing measurement & accountability standards, educate constituents about those standards, provide oversight, administration & funding for its standards-setting Board (MASB) and its Advisory Council (MASAC), select Directors of the MASB and MASAC, and protect the independence & integrity of the standards-setting process. The Foundation is incorporated exclusively for charitable, educational, scientific, & literary purposes within the meaning of Section 501(c) (3) of the Internal Revenue Code. Sources of funding include Membership Dues, Projects, Workshops, Technical Services, Publications, and Training, Advisory & Auditing Services.

 

800 Connecticut Avenue
Norwalk, CT 06854
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