Only the ARF has a collection of research and resources that is unmatched in the industry. Find out why your company should become an ARF member. Learn more!
Ehrenberg-Bass Institute for Marketing Science
We believe marketing is a science. It can be measured, predicted and explained. For over a decade we have been making exciting discoveries about how brands grow and buyers behave.
How we can help you?
• Market research:
Our market research services can help answer questions about your customers, your brands and your competitors. As well as collecting and analysing data, our research reports explain how you can use the findings in your strategy to help grow your brand.
• Corporate Sponsorship:
A multi-million dollar program of R&D is a unique initiative supported by the world’s leading marketers. You will receive access to our marketing findings as they are discovered.
GPO Box 2471 Adelaide, SA 5001