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Digitas’ mission is to provide integrated strategy, technology and marketing solutions to leading Internet-based, e-commerce companies. Headquartered in New York City, with 29 additional branches throughout the United States and 16 other countries, Digitas helps some of the world’s biggest brands develop positive and profitable relationships with their consumers. Notable campaigns include 2007’s “Stay Smart America,” where Digitas worked with Holiday Inn Express to monitor presidential candidates’ lodging expenditures during the primaries and subsequently calculated how much each party could have saved had they stayed at Holiday Inn Express establishments.
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