Be a part of the action in San Francisco on January 28, 2010.
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Get a snapshot of the ARF’s Industry Leader Forum on Twitter at #ilfny09. Check out the speaker highlights and attendee feedback. View our summary below.
Register now to be a part of the action in San Francisco on January 28, 2010!
dbrandt55: At ARF Listening Conference where Chris Brogan was keynote. Good insights. Great presenter. @chrisbrogan #ilfny09
JeanMarie50: Just left @The_ARF conference! Great insights and learnings about social media and listening! Shout out to @joelrubinson great job #ilfny09
maurygiles: The road to social media opp is going to require diff model. Most challenges articulated are trying to fit into the old model. #ILFNY09
marc_c_mandel: RT @maurygiles: Growing body of evidence that social media is being used in a much more serious way now to build brands. ARF #ILFNY09
johnnywon: I love the theme of storytelling and identifying a narative in today's conference. #ILFnY09
The_ARF: @chrisbrogan just keynoted on the topic of trust. "Social media is like hambuger helper." #ilfny09
BBYFlowerMound: RT @jordanenglish: Crispin Porter Bogusky talks re helping Best Buy set up twitter response twelpforce http://bit.ly/NhRYe (expand) #ilfny09
otxresearch: Chris Brogan: u will never walk more than 10 ft from ur cellphone; u will leave ur purse & forget ur children, but not ur cellphone #ilfny09
maurygiles: IBM: Understanding the complexity of the human interaction is at the heart of anything you try to do with listening. #ILFNY09
joelrubinson: espn FANography 12000 fans in a community for survey and discussion. impressive #ilfny09
richullman: ESPN: 3 more "C" words for social media: choice, control and customization. #ilfny09
hillholliday: Our @johnnywon is at the Advertising Research Foundation for a conference on Social Media Listening. Listen in: #ILFNY09
dwagnerLRW: #ILFNY09 Agree with Ware that we need different types of researchers to listen vs analze surveys
AddiesDad: Companies don't need to be sole story teller, they can now listen to their users stories and incorporate that into the narrative. #ilfny09
richullman: motivequest: wave 1 of social: what are people saying? wave 2: how... wave 3: why? now that makes sense. #ilfny09
DeannaLawrence: TRUE TRUE @The_ARF "We need to hire a new breed of researcher." @joelrubinson #ilfny09
AnnaCurran: RT@maurygiles If your social media focus is outreach, you can slip into controlling & broadcasting a message-->Missing the point. #ILFNY09
robsaker: RT @joelrubinson: most start using listening out of fear #ilfny09
maurygiles: If social media focus is outreach it is easy to slip into same old sense of controlling and broadcasting a message. Miss the point. #ILFNY09
lynneluvah: @joelrubinson @the_arf #ilfny09 discussing the brand narrative. "Research used to be the what moving toward the now what."
lynneluvah: @joelrubinson @the_arf #ilfny09 discussing the brand narrative. "Research used to be the what moving toward the now what."
JeanMarie50: Fast learning organizations know ideas come from anywhere! Open up to listening! #ILFNY09
