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Re:think 2010: The ARF 56th Annual Convention + Expo

Convention: 3.22.10–3.24.10
Expo: 3.22.10–3.23.10
Marriott Marquis – New York City

Succeeding in the New Normal

The increased complexity and its concomitant, uncertainty, in marketing today are due mostly to the absolute fact that we just can’t do business the way we used to. But what do we do instead in this “New Normal”? ReThink 2010 will explore just that, and you will leave with ideas, insights and, even, tools that will help you succeed ... in this New Normal.

The ARF’s Re:think 2010 shows you how to master the New Normal in general sessions and provocative keynotes that probe top priority issues, challenge the status quo and deliver clear direction. Re:think 2010 arms you with ideas, innovations and tools to turn change into opportunity, and opportunity into winning marketing results in three insight-packed days dedicated to:

Sunday Program (March 21):
Day 1: The New Consumer in the New Normal (Monday, March 22)
Day 2: Learning in the New Normal (Tuesday, March 23)
Day 3: Communicating with the New Normal Consumer (Wednesday, March 24)

Re:think 2010

Re:think 2009

Plus:

  • The Expo showcases the latest innovative market research services and products in one easy-to-navigate location.
  • Make connections with Fortune 500 global decision-makers from every sector in the industry – advertisers, agencies, media, research, interactive shops and academics
  • Gain a keen understanding of how research is used to create powerful, profitable campaigns at the ARF David Ogilvy Awards – proudly
  • Discover and honor talent in the industry at the ARF Great Mind Awards – proudly sponsored by Harris Interactive.

Register Early to Save

Registering is Easy on MyARF. Register Now »

Book Hotel Now at Special Re:think Rate

Take advantage of our special hotel discount. Book a room at the renowned New York Marriott Marquis through the ARF and pay $249/room (single or double). Contact them at 800.843.4898. Be sure to mention the ARF Annual Convention to get this special rate.
Make Re:think 2010 Housing Reservations »

Sponsorship opportunities are still available for Re:think 2010! 

Highlight your organization as a thought leader, engage with new prospects, expand your brand presence and demonstrate new products and services. Contact ckosar@thearf.org to learn more.

Participating Companies Include

ABC, Inc. • Alberto Culver • Alberto-Culver USA INC. • Analytic Partners, Inc • ArnoldNYC • Brand Keys, Inc. • Butler/Till • Capital One • CBS Corporation • Colgate-Palmolive Company • comScore, Inc. • Crimson Hexagon • Crispin Porter + Bogusky • Cross Tab Marketing Services Pvt. Ltd. • CTAM • Cymfony, Inc. • Digitas, Inc. • Discovery Communications • DraftFCB • E&J Gallo Winery • Education Minnesota • Encuesta, Inc. • Enterprise Holdings Inc. • ESPN • Experian Simmons • Facebook • General Mills, Inc. • GfK SE • Google, Inc. • Hakuhodo Inc. • Hakuhodo Inc.  R&D Division • Hallmark Cards Inc. • Hasbro, Inc. • Heinz North America • Horizon Media Inc. • IBM Corporation • Innerscope Research, LLC • ION Media Networks • Ipsos-ASI, Inc. • J.D. Power and Associates • Johnson & Johnson • Johnson & Johnson Consumer Companies, Inc. • JWT • Keller Fay Group • KFC • Knowledge Networks • Kraft Foods USA • Kraft Foods, Inc. • KS&R • Laureate Education • Lightspeed Research • Luth Research Inc • Maktoob Research, Yahoo! Middle East • Manitoba Public Insurance • Mars Petcare • MasterCard Worldwide • McNeil Consumer Healthcare • McNeil Nutritionals • Media Management • Microsoft Advertising • Microsoft Corporation • Millward Brown, Inc. • MTV Networks • MTVN Video Hits Inc.  • NBC • Netpop Research LLC • NeuroFocus, Inc. • Nickelodeon Direct Inc.  • Novartis AG • Novartis Pharmaceuticals Corp. • Ocean Spray Cranberries, Inc. • OTX Research • Post Foods • Procter & Gamble Company • Revelation Inc • Scripps Networks • Spike TV • State Farm Insurance Co. • The Coca Cola Company • The Scotts Company • Thoroughbred Research Group • Time Inc. • Turner Broadcasting System • TVB of Canada • Unilever Home & Personal Care - USA • Wal-Mart Stores, Inc • Wal-Mart Stores, Inc. • Warner Home Video • Young & Rubicam, Inc. • Zenith Optimedia

Marriott
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Re:think 2009

Re:think 2009 was a tremendous success. Rethink’s record setting attendance reinforced the need for the learning and knowledge the ARF provides. From Gary Flake’s “Ghosts of the Internet: Past, Present and Future” keynote to the scientists assertions on how consumers purchase to the “Advertising in Recessionary Times” session to the 30 key issue forums, Re:think provided powerful insights into the most challenging and complex issues.

TAKE THE KNOWLEDGE WITH YOU
Re:think 2009: Video, papers, presentations

Video downloads
Get access to all of the Re:think 2009 general sessions, key issue forums and learning sessions. Order your video download now.
Re:think Video Download »

Re:think Keynotes
View Monday March 30, 2009 »
View Tuesday March 31, 2009 »
View Wednesday April 1, 2009 »

Re:think 2010

Participating Companies Include

ABC
Capital One
CBS
Colgate-Palmolive
Crispin Porter + Bogusky
Digitas, Inc.
Enterprise Holdings
Facebook
General Mills
IBM
Johnson & Johnson
Kraft
MasterCard
Microsoft Advertising
NBC
Novartis
Procter & Gamble
Coca Cola
Unilever
Wal-Mart
Young & Rubicam
View All »